Published JUL 14, 2026

Multi-Location ServiceMaster Clean Franchise, 20-Year Hampton Roads Commercial Janitorial

Newport News County, Virginia

$7.8M
Revenue
$860K
SDE
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Full Editorial Writeup

To request the CIM for for this opportunity, please submit your NDA and complete the intake form here: https://spic-and-span.visionpointcapital.com/ This is an opportunity to acquire a scaled,... Businesses Franchises Brokers Loading... Multi-Location ServiceMaster Clean Franchise serving business clients Newport News City County, VA Previous Next Asking Price:Not Disclosed Cash Flow (SDE):Not Disclosed EBITDA:$860,000 Gross Revenue:$7,750,000 Real Estate:Not Disclosed Established:2005 Multi-Location ServiceMaster Clean Franchise serving business clients Business Description Provides recurring commercial janitorial & specialty cleaing services To request the CIM for for this opportunity, please submit your NDA and complete the intake form here: https://spic-and-span.visionpointcapital.com/ This is an opportunity to acquire a scaled, multi-location franchisee of ServiceMaster Clean, a provider of recurring commercial janitorial and specialty facility cleaning services across the broader Greater Hampton Roads / Tidewater market in Virginia. Founded in 2005, the Company has built a durable regional platform with a strong reputation for service quality, disciplined operating processes, and long-term client relationships across healthcare, education, industrial, office, financial, hospitality, government, and institutional end markets. The shareholders are seeking to sell a controlling stake in the company. Investment Highlights ● Recurring revenue profile: more than 85% of revenue is generated from recurring janitorial services, creating attractive visibility and retention characteristics. ● Scaled regional platform: approximately 250 employees service more than 2.27 million square feet of commercial facilities each day and night across 19 cities. ● Strong recent performance: TTM 5/31/26 revenue of approximately $5.75 million and adjusted EBITDA of approximately $860 thousand, with 2026E revenue and EBITDA of $6.52 million and $1.10 million, respectively. ● New higher run-rate: recent large recurring contract wins in H1 2026 support a go-forward monthly EBITDA run-rate that materially exceeds the Company's prior baseline. ● Long-tenured customer base: the top 10 recurring janitorial customers average approximately 10.3 years of tenure, with certain relationships spanning roughly two decades. ● Differentiated operating infrastructure: proprietary job costing, disciplined pricing processes, detailed KPI tracking, role-based staffing, and specialized project performance data support service consistency and margin control. ● Attractive growth runway: current territories remain under-penetrated, outbound sales capacity is limited today,and additional sales resources could accelerate new account acquisition. ● Expansion and consolidation opportunity: adjacent territory growth, specialty service expansion, government and institutional work, and selective acquisition of other franchise territories create multiple paths to scale. To request the CIM for for this opportunity, please submit your NDA and complete the intake form here: https://spic-and-span.visionpointcapital.com/ Ad#:2528843 Detailed Information Inventory: $800,000Included in asking price Employees: 241 (47 Full-time, 194 Part-time) Facilities: Sq. Ft.: 7,500 sq. ft.Type: Class A Office BuildingFuture: Sellers are open to selling the real estate to the same buyer or are willing to separateThe Company currently owns a fleet of six branded service vans, alongwith three Toyota Camrys and one Honda, available for manager use thatwill be included in the sale. Growth & Expansion: Growth Strategy- Scale Area Manager top end from $1.2 million to $2 million (implying each areamanager has additional capacity)- Build a Sales Team (Janitorial and Project Services)o Expand upon our success with verticals: Public & Private schools,Medical (Acute and Non-Acute), Financial, Government/Municipal,Manufacturingo Expand Services (Fire watch, specialty cleaning)o Grow market share of Southside licenses/territory- Re-organize Project Division for greater capacity- Maintain excellent service quality to retain current customers- Maintain or reduce COGS, especially labor, as a percentage of revenue- Utilize OH resources more fully before adding staffThere is also significant potential to expand the Company's service footprintthroughout Virginia. Franchise: This business is an established ServiceMaster Clean franchise Business Location Location: Newport News City County, VA Real Estate: Owned Demographic Information for Newport News City County Area Household Income Population Age Population Trend Population by Race/Ethnicity BizBuySell EDGE Financial Benchmarks for Virginia Cleaning Businesses Gross Revenue Benchmarks Cash Flow (SDE) Benchmarks EBITDA Benchmarks BizBuySell EDGE Listing Statistics Saved This Listing Listing Last Updated Appeared in Search Listing Detail Views BizBuySell EDGE Know the True Market Value Before You Make an Offer Get valuation data to negotiate with confidence. Get a Valuation Report Business Listed By: Matt Stein Phone Number 813-397-3656 Voice only (no SMS) Ad#:2528843 The information in this listing has been provided by the business seller or representative stated above. BizBuySell has no stake in the sale of this business, has not independently verified any of the information about the business, and assumes no responsibility for its accuracy or completeness. Read BizBuySell's Terms of Use before responding to any ad. Learn how to avoid scams. Contact Form Full Name* Enter a valid Full Name Phone Number Enter Phone Number Email Address* Enter Email Address Optional Message Yes, send me the Buyer Newsletter for popular businesses, tips, & email promotions. Show sellers you’re serious - learn about BizBuySell Edge for premium buyer tools & alerts Send Message By clicking the button, you agree to BizBuySell’s Terms of Use and Privacy Notice Business Listed By: Matt Stein Phone Number 813-397-3656 Your request has been sent. What Happens Next? is reviewing your details. A representative will reach out soon to discuss your options. Expect a response in 1-2 business days. Report an issue with this listing Similar Listings Cleaning Businesses for Sale All Businesses for Sale in Newport News City County Trusted Home Improvement and Power Washing in Virginia Loudoun County, VA Asking: $200,000 FedEx Ground Routes, SW Virginia - 14 Routes | 14 Trucks VA Asking: $1,100,000 Established Gourmet Ice Cream Franchise with Loyal Following Spotsylvania County, VA Asking: $125,000 ServiceMaster Clean Franchise Opportunity In VA Cash Required: $100,000 ©2026 CoStar Group Send Message Listing Shared via Email a6301374279843840.cdn.optimizely.com a6301374279843840.cdn.optimizely.com is blocked This page has been blocked by an extension Try disabling your extensions. 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Why we like it

  • Earnings quality is strong for the category, with 85%+ of revenue coming from recurring janitorial contracts and adjusted EBITDA of roughly $860K on the TTM basis (guided to $1.1M in 2026E on new contract wins). Recurring, contracted nightly cleaning throws off predictable cash flow that you can underwrite and lever against with far more confidence than project-based service work.
  • The moat here is switching cost and tenure, not technology. The top 10 customers average 10.3 years of relationship and some span two decades, which means clients have integrated this vendor into their facility operations and rarely re-bid. Combined with the ServiceMaster Clean brand and a 2.27M square foot daily footprint across 19 cities, displacing this incumbent is a real headache for any competitor.
  • Commercial janitorial is about as recession-resistant as services get. Healthcare, schools, government, and institutional facilities must be cleaned regardless of the economic cycle, and this book is diversified across all of those non-discretionary verticals. That downside protection is exactly what you want when you are putting acquisition debt on a deal.
  • The operator advantage is a stated, credible growth plan against an admittedly thin sales function. Management says outbound sales capacity is limited today and area managers have room to scale from $1.2M to $2M in book, so a buyer who simply adds sellers and works the existing territory can grow without reinventing operations. The disciplined job costing and KPI infrastructure make margin control repeatable rather than founder-dependent.

How to improve it

  • Build the outbound sales team the seller never invested in. The listing explicitly notes limited outbound capacity and under-penetrated territories, so hiring even two to three commercial hunters targeting schools, medical, government, and financial verticals could convert existing brand equity into new logos quickly. This is the single highest-ROI lever in the first year.
  • Push area managers toward their stated capacity ceiling. Management says each area manager can scale from a $1.2M book to $2M, implying significant unused operating leverage on existing overhead. Filling that capacity before adding management headcount drops incremental revenue toward the bottom line at high margins.
  • Attack labor as a percentage of revenue with better scheduling and job costing. Cleaning is a labor business, and the company already runs proprietary job costing and KPI tracking, so tightening staffing to actual square footage requirements and reducing overtime and turnover directly expands EBITDA. Even a one to two point COGS improvement on $6M+ of revenue is meaningful.
  • Expand into higher-margin specialty and project services. The plan cites fire watch, specialty cleaning, and a reorganized project division, and these services carry better margins than base janitorial. Cross-selling existing recurring clients into project work raises revenue per account with almost no new customer acquisition cost.
  • Roll up adjacent ServiceMaster Clean territories and Southside licenses. The seller flags acquiring other franchise territories as a growth path, and a well-capitalized buyer can execute tuck-ins at low multiples to add density and back-office leverage. Consolidating fragmented single-location franchisees into this platform is a classic value-creation playbook.
  • Formalize contract escalators and pricing discipline on legacy accounts. With customers averaging over a decade of tenure, some may be priced below current market. A structured re-pricing and annual CPI escalation review can recover margin on the stickiest accounts with minimal churn risk.

Diligence notes

  • Reconcile the conflicting revenue figures immediately. The headline lists $7.75M gross revenue and $860K EBITDA, while the narrative cites TTM revenue of roughly $5.75M with the same $860K EBITDA and a 2026E of $6.52M / $1.1M. You must establish which number reflects actual trailing performance versus projection before assigning any value.
  • Scrutinize the H1 2026 large contract wins that justify the higher run-rate. The seller leans on recent recurring wins to support a go-forward EBITDA run-rate materially above baseline, so verify these are signed, funded, ramped, and reflected in actual billings rather than pipeline. Underwriting the deal on projected run-rate rather than trailing results is where buyers overpay.
  • Stress test customer concentration and contract terms. Top 10 customers average 10.3 years of tenure, which is a strength, but you need to know what percent of revenue those 10 represent and whether the contracts are cancellable on 30 to 60 days notice, as most janitorial agreements are. Long tenure does not equal long contractual lock-in.
  • Examine the labor base and franchise agreement in detail. With 194 part-time employees, verify wage rates, turnover, worker classification, and any wage inflation exposure, plus confirm the ServiceMaster Clean franchise transfer terms, royalty rate, remaining term, and consent requirements for a change of control. The franchise agreement can materially affect deal economics and go-forward flexibility.
  • Clarify the real estate and how it is priced. The 7,500 sq ft Class A office is owned and the seller is open to selling it to the buyer or separately, so confirm whether it is inside or outside the asking price and get an independent appraisal. Do not let real estate quietly inflate the operating multiple.
  • Confirm whether this is a controlling stake or full buyout and the seller's post-close intent. The listing says shareholders are seeking to sell a controlling stake, which raises questions about who stays, at what economics, and whether management continuity is contractually secured. Structure and rollover terms will drive both risk and price.

Source

Originally listed on BizBuySell. View original listing →

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